This month marks a very special anniversary in our company’s history – being one year since we re-branded from Global Medical Services to Iridia Medical.
Many of you lived some of that journey with us as we shared with you the triumphs and challenges associated with changing to a new brand identity and bringing that identity to life through new marketing materials, a new website and Social Media presence, new building signage, documents, email addresses, and so on. The sheer amount of work involved in the re-brand was staggering and could not have been achieved without the collective efforts of the Iridia team and others with whom we engaged throughout the journey.
So what has our first year as Iridia Medical involved?
We kicked off our year under our new brand with the deployment of our Mobile Medical Unit into a remote oil and gas camp in Northeastern BC. This has been one of our most innovative projects to date and is an industry first in British Columbia. It allows ill and injured workers in these remote camps to receive, in many cases, definitive medical care which enables them to stay in camp and avoid the hazards of transport to another medical facility; particularly at certain times of the year when extreme weather conditions can make emergency evacuation close to impossible.
We also saw Iridia named as a key partner in two public access to defibrillation (PAD) programs – the BC Heart and Stroke PAD Program and the National AED Program Federal Initiative. The BC initiative will see 450 AEDs and associated training delivered to communities throughout BC. The national program will see a targeted 3,000 AEDs distributed to recreational facilities, mostly arenas, across the country. The initiative will also see 30,000 people trained in the use of AEDs. Iridia is a key distributor for each of these programs and we are proud to be involved with these life-saving initiatives.
In recognition of the growth we have achieved in the past few years, Iridia was again named one of Business in Vancouver’s top 100 fastest growing companies for the third year running. We were also proud to have been included in PROFIT Magazine’s list of Canada’s Top 500 Growing Companies for 2013.
Finally, our commitment to health and wellness continued throughout the year with, most notably, our participation in the Global Corporate Challenge (GCC). This program is designed to “get the world moving” and that is, in fact, what occurred with 37,432 teams (that’s 262,000 people!) from around the world participating in the 2013 GCC program. 21 of Iridia’s staff participated and some incredible accomplishments were achieved during the 4 months of the program.
The above highlights are just a select few of the key accomplishments we’ve achieved during our first year as Iridia Medical which has certainly been an exciting and action-packed one! Looking forward, we are energized by the goals we have set for ourselves including expanding our remote medical services program both within and beyond BC, and building on our education and AED programs. Stay tuned for more!