Social Responsibility is a Measure of Success

Social Responsibility

One could argue that social responsibility is one of the most important core values an organization can have. Indeed, in the values statement itself we state our belief that profitability cannot be our only measure of success.

We are incredibly privileged to live in a part of the world where most of us never see the kind of need that is experienced in much of the rest of the world. There is an old proverb that says, “To whom much is given, much is expected.” We have indeed been given much, and we believe it’s our responsibility to give back wherever we can.

Environmentally – We ensure we’re recycling and making the best use of our resources to minimize waste. We endeavour to be fiscally responsible and we share profits with our employees at the end of each year based on the company’s profitability.

Locally – Iridia allows every staff member three paid days per year to engaged in volunteer activities. We want our employees to be invested in their communities, and encourage the giving of their time to organizations that need their help. We give to local charities in the way of sponsorships and gifts during their fundraising campaigns.

Regionally – Recently, we have decided to support a BC-based organization or charity. We asked for staff participation in suggesting projects worthy of our support and then did a survey to determine which project people were most interested in getting involved with.

Internationally – For the first time this year, Iridia partnered with Kiva.org, an organization that facilitates giving micro loans to entrepreneurs in third-world countries. These loans enable them to start businesses that will move them out of poverty and allow them to support their families and build their local economies. We’re excited to see where these business people will be a year from now, and intend on continuing to support to these kinds of endeavours in the future.

There are lots of ways to measure success and Social Responsibility, and businesses who are leaders in the marketplace make sure they pay attention to all success factors. These activities keep us ground and grateful, and what could be more important than that?

 

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