Sudden Cardiac Arrest Awareness month is upon us!

October is Sudden Cardiac Arrest Awareness month and we’ve launched a few exciting initiatives for 2015. Each year 40,000 Canadians die of SCA, but with the right tools and training, we can all work to reduce this number. If an AED and CPR are applied to an SCA, survival rates increase greatly.

This month, we’ve got a number of different events happening, all of which help raise awareness and increase SCA survival rates. We’re pleased to announce the launch of an updated workshop and an all new awareness event we are hosting at YVR!

“Do you have a minute to save a life?” Event at YVR

This October, Iridia Medical has decided to raise awareness for SCA with a the “Do you have a minute to Save a life?” event. We have partnered with London Drugs in the past to host this event in store, and now we will be working with YVR to host the event within the Vancouver Airport.

We will be at YVR at the following days in October:

  • Friday October 2 10AM – 2PM
  • Wednesday October 14 10AM – 2PM
  • Wednesday October 21 10AM – 2PM
  • Wednesday October 28 10AM – 2PM

Come visit us in front of the “The Jade Canoe” statue located in the International & USA Terminal.

jadecanoe

We’ve just launched our new updated Cardiac Arrest Management Workshop

When it comes to responding to a cardiac emergency, we’ve developed a unique workshop specifically designed to train anyone on how to use an AED, and how to perform CPR. Our updated CAM Workshop features a more fun and relaxed environment to learn these essential skills. We’ve taken the workshop which has already trained thousands to a new level with updated equipment and activities for students.

 

Take a look at our page for the new CAM Workshop and contact Iridia for more information on booking a private group session.

CAMBannernotext

Discounts on all AEDs in the month of October

As a way to celebrate SCA Awareness month, we are offering a 10% discount on all AEDs purchased in the month of October. This includes our brand new Cardiac Science Powerheart G5 AED.

If you’re interested in learning more about the AED’s we offer, please visit our AED section or contact our sales department today.

Website - Main Rotator

We hope you’re as excited as we are about SCA Awareness Month. Make sure to visit our Facebook or Twitter page to keep up to date with everything that will be happening!

SCA Awareness Month at Iridia Medical

SCA Awareness Month

SCA Awareness Month

Every October is SCA Awareness month. Originally founded as an initiative by the Heart Rhythm Society, it’s become an opportunity to raise awareness on an important subject. Annually, 40,000 Canadians and 350,000 Americans die from Sudden Cardiac Death. Currently, survival rate is still low with 8-11% for out of hospital cases. As survival rate can be increased with the application of an AED, the primary issue is raising public awareness for AED locations and education on how to use them.

As you may recall from last year’s post, Sudden Cardiac Arrest is not a heart attack. A campaign, spearheaded by the Heart Rhythm Society created the imagery of comparing Apples to Oranges. The simple message was that heart attacks and SCA situations must be handled differently as they are not the same disorder.

Over the next year we are working to develop various initiatives to bring the issue of Sudden Cardiac Arrest into the public eye. One of our most recent initiatives is the Tour D’Iridia where our rider Michael Galasso toured Vancouver Island on a bike, visiting 18 different PAD Program locations. The goal of the tour was to verify that the employees responsible understood how to use the device, while raising awareness of the BC PAD program. We’re also developing a unique AED survival story video to further shed light on people who have survived a cardiac arrest as a result of properly trained individuals and quick responses.

As always, we want to ensure the people are aware of the number of Public Access defibrillators available through our AEDs Everywhere map. If you have spotted any AED’s, snap a photo and send it our way and we’ll be more than happy to add it to our map!

As Sudden Cardiac Arrest Awareness month is important to us, we’ll be donating 10% of our new AED sales to the Heart and Stroke Foundation of BC and Yukon.

We’re offering 2 specials SCA Awareness Month:

SCA Awareness Month

Proudly Supporting CPR Awareness Month

CPR Training at NASA

A Staggering Statistic

You’re walking home from a night out with friends. At a bus stop, the person in front of you simply falls to the ground, no breathing, no pulse. Would you know what to do? More importantly, would you know how to do it?

In Canada, nearly 20,000 people go into cardiac arrest outside of hospital every single year and less than 10 percent of those survive. Why? Because 75 percent of those people do not receive immediate CPR, even though bystanders are watching it happen. This is because too many people are afraid of “doing it wrong” and harming the person.

The majority of Canadians say they would recognize the signs if someone were experiencing a cardiac emergency, but fewer than half say they have the skills to help. The truth is you can’t hurt someone who is in cardiac arrest, and not doing anything will likely lead to a tragic outcome.

 

Make a Difference

If you had been trained in how to administer CPR, you would have been able to help that person at the bus stop get the immediate, life-saving assistance they needed until professional help could arrive. The more people who get CPR training, the more confident bystanders will be in effectively administering CPR. Used in conjunction with an AED, this can double a person’s chance of survival.

November is CPR Month and the Iridia team urges everyone to become certified in CPR or re-certify if their certification has lapsed (see why you should re-certify now). 

Start Your Training Today

CPR training is at the core of Iridia’s mission to prepare people to respond to emergencies with the very best versions of themselves. We offer training to organizations who wish to prepare their team members to respond effectively to a cardiac emergency. It is our hope that widespread training will lead to more effective bystander CPR, and more saved lives.

Our programs can be delivered in our classroom, or at the client’s location. We will work with any existing emergency preparedness or medical emergency response plans already in place.

Iridia offers two training options – initial CPR training (CAM-I) and a re-certification course (CAM-R). Our courses are hands-on, interactive, and are delivered in a low stress environment by experienced, well-respected instructors.

Are you a leader in your organization interested in equipping your team with life-saving skills? We can help.

In recognition of CPR Month and our goal of training as many people as possible in effective CPR, we are offering a discount of 10% on Cardiac Arrest Management (CAM) courses booked during the month of November.

Learn more about our Course Offerings

 

Print Your Own CPR Poster On Us!CPR Poster

 

SCA Awareness – When an Apple Isn’t Apple

If someone were to ask you “what is the first thing that comes to mind when you think of October?” Three likely responses would be:

  • Thanksgiving
  • Halloween
  • My Birthday (if your birthday is in October that is)

October - SCA Awareness

At Iridia, we don’t want to forget about those days, but we would like to see a fourth option. If you’re ever asked that question, we hope you will say “October is Sudden Cardiac Arrest (SCA) Awareness Month.”

Why is SCA a big deal? You may be thinking “why do we need more awareness? Every movie or crime show out there throws a cardiac arrest into their plot.” You are right, however, we know Hollywood isn’t always accurate and we have the statistics to back that claim up!

The most important thing to know is sudden cardiac arrest is not a type of heart attack, that’s like comparing Apples and Oranges. SCA occurs when the heart has an “electrical malfunction” and stops pumping blood to the rest of the body. A heart attack occurs when the heart has a “plumbing problem” where a blockage prevents the flow of blood to the heart. That’s a big difference.

If you’re like 70% of the population, you didn’t know that.

SCA Awareness

As a leader in the development of medical education; it is our responsibility to help spread SCA Awareness. We believe by learning about SCA you can understand the importance of knowing the difference and even help prevent and treat SCA. Knowing the difference, combined with the right tools such as knowledge of CPR and an Automatic External Defibrillator (AED), you can administer life saving care to those who need it.

Learn more about SCA Awareness Month and difference between apples and oranges here from the Heart Rhythm Society.

  • Save 10% on all AEDs purchased during the month! *Offer cannot be combined with any other discounts*

 

Immediate Feedback = CPR Success

Ambu Smartman CPR

When we’re trying to learn a new skill, whether it’s learning to play the guitar, writing an essay, or performing CPR, the immediacy of the feedback we receive is a critical factor affecting how quickly we improve our skills.

If, over time, we continually perform an action incorrectly, it becomes more entrenched in our memory – and more difficult to correct at a later time.  Imagine a golfer with a swing that consistently produces a hook.  If after several years she attempts fix her swing, it will be an uphill battle in comparison to addressing the problem the moment the hook first emerged.

The same logic applies to CPR training.

As a leader in the development of medical education workshops, Iridia Medical understands the importance of immediate feedback when learning CPR.  That’s why, earlier this year, we introduced a cutting-edge, new manikin called the Ambu SmartMan in our educational workshops.

The Ambu SmartMan is an award-winning, innovative training tool that helps healthcare providers improve their CPR and Bag-Mask Ventilation skills.  It connects via USB to a computer and provides real-time visual feedback results while students are performing CPR.

The feedback provided assesses performance quality according to:

  • Compression depth and ration
  • Chest recoil during compressions
  • Frequency of ventilations
  • Volume of air and ration of air delivery during compressions

Ambu Smartman CPR Demo

Colour-coded bars depict the quality of each compression and ventilation that is being performed on the manikin.  For example, red bars indicate that chest compressions are not deep enough; upon seeing this information in real-time, the student can quickly adjust her method to achieve the desired green colour.

Ambu SmartMan also allows for two students to practice a coordinated response to a Sudden Cardiac Arrest.  If students are too slow to initiate CPR, or perform out of sync, the manikin will slowly show vital signs deteriorating. 

Recently, in controlled tests, EMS magazine reported that with only one minute of the Ambu SmartMan feedback training, CPR providers were able to improve their CPR performance from a score of 20% to 80%.

When it comes to CPR, performing the steps quickly, calmly, and at a high level of competency can mean the difference between life and death.  Ambu SmartMan offers an objective means to measure our CPR skills and competency and facilitates continual improvement of CPR skills.

Ambu Smartman CPR Demo

As always, Iridia Medical is dedicated to providing the best equipment, instructors, content, and learning environment to its students. 

We invite you to stop by the office and get your hands on the chest of the AmbuSmartman to see how it can improve your CPR skills! 

For more information on the Ambu SmartMan or any of our upcoming education workshops, please contact us at 604-685-4747.

 

Iridia Supporting the Teaching of CPR and AED Skills to Terrace and Kitimat Youth

Furthering our partnership with the ACT Foundation, Iridia recently helped to bring CPR and Automated External Defibrillator (AED) training to Caledonia Senior Secondary School in Terrace and Mount Elizabeth Middle/Secondary School in Kitimat.  In total, seven teachers across the two schools attended the teacher-training workshop which was held in Terrace on 25 June, 2013.

The workshop was delivered by BCAS’ paramedic, Gil Kurtz, who was supported by the Deputy Chief of the Kitimat Fire Department, Pete Bizarro.  Both gentleman generously volunteered their time to teach the workshop.  Iridia’s support comprised the donation of equipment – including AED training units and AEDs – along with the provision of funding for the AED mannequins and program resources. 

As a result of this teacher-training, approximately 350 students will be trained annually by their teachers to use these life-saving skills.  Janine Dethlefs from Iridia was also in attendance to speak to the teachers about the work that Iridia does and the importance of having as many people as possible trained in CPR and AED use.

 

CPR Training

Click to watch the segment from CFTK TV

Not that this importance isn’t already understood by the teachers and students at Caledonia Senior Secondary School.  A few years ago, a life was saved by a student from Caledonia when a gentleman in Walmart suffered a sudden cardiac arrest.  With no other adult close by who was able to respond, the student acted quickly, engaging his CPR skills and knowledge. Fortunately, the outcome was a happy one and shows that these skills, once learned, can be invaluable.

This is just one example of how sudden cardiac arrest can occur anywhere, at any time.  With eight in 10 out-of-hospital cardiac arrests occurring at home or in public places, empowering youth with CPR training as part of their high school education will help increase citizen CPR response rates over the long term.

Check out the following link for more information about the ACT Foundation.

http://www.actfoundation.ca/index2.cfm

 

CPR Feedback, a Key to Success

Cardiopulmonary Resuscitation (CPR) is a difficult skill to perfect, but with training, teamwork and feedback, first responders can sustain high-quality CPR for extended periods of time. Real-time feedback is especially important in guiding first responders’ movements and timing over long sessions of CPR – often leading to the best outcomes. Currently, there are a handful of devices on the market that can monitor CPR feedback in real-time, such as the Ambu Smartman.

Today we are going to show you what excellent CPR feedback looks like using real feedback obtained through an Automated External Defibrillator (AED) download with a Zoll Pad.

A few notes:

  • CPR was performed for 14:58 minutes
    • During this time, the patient went without CPR for 46 seconds, attributed to rhythm interpretation
    • Every two minutes, someone new performed CPR
    • Time until first compression was 12 seconds

Compression Depth

Guidelines state that a compression depth of at least 5 cm or 2 inches is optimal. Below we can see this “optimal zone” represented by the green bar. In this case, the average depth was 2.43 inches with 94.47 percent accuracy.

cpr feedback

Click for larger image

Compression Rate

Guidelines state that a compression rate of at least 100/min is optimal. Again, the optimal rate is represented by the green bar. This feedback shows an average rate of 109 compressions per minute with 94.77 percent accuracy.

cpr feedback

Click for larger image

Minute by Minute Breakdown

cpr feedback

It’s really amazing that multiple individuals (swapping every two minutes) were able to perform CPR with such precision. This feedback shows us that although accurate CPR can be difficult to achieve, with real-time feedback, first responders have the tools needed for the best possible outcomes – and yes, the case above had a positive outcome.

Get your CPR certificate

 

Make Way, Here’s the Future of CPR

Cardiopulmonary Resuscitation (CPR) has always demanded the utmost skill and accuracy from first responders. Unfortunately, without intensive training and re-certification, CPR skills can deteriorate over time – even in as little as six months (learn more about CPR Retention).

For this reason, Iridia Medical has partnered with Physio-Control to help distribute their innovative TrueCPR coaching device to Canadian first responders.

truecpr

TrueCPR

In simple terms, TrueCPR is a portable device that measures CPR quality on the fly. TrueCPR is able to take the guesswork out of CPR by providing real-time feedback to healthcare professionals – leading to better outcomes.  

From Physio-Control:

“The best outcomes demand the best CPR. Simple enough to say, but in the heat of a cardiac resuscitation, accurately assessing CPR performance—even knowing your true chest compression depth, rate and recoil—can be anything but easy. And in your world, the constant drive for performance improvement makes the challenge of measuring CPR quality more critical than ever.”

TrueCPR differs from other devices in two important areas: TrueCPR works in conjunction with any brand defibrillator and it measures sternal-spinal displacement using three-dimensional magnetic fields.

During an Event

Once the device has been placed on the chest, it immediately begins to analyze, measure and benchmark the quality of CPR delivered – establishing a feedback loop for response teams.

TrueCPR

During chest compressions TrueCPR shows you exactly what you are doing right and where you need improvement. Compression depth, rate and recoil are displayed in real time on a highly visible dial on the patient’s chest. In addition, a CPR metronome and ventilation prompts guide responders to provide CPR per recommended rates.

After an Event

After CPR has been performed, statistics such as average rate, percentage of compressions at the correct depth and recoil, hands-on time and total event time are displayed and provide a snapshot of event performance.

TrueCPR

Up to 180 minutes of CPR information can be assessed, which will allow reviewers to evaluate overall performance and establish feedback loop for continuous CPR improvement.

Iridia believes TrueCPR will give healthcare professionals the tool they need to deliver the best possible CPR and the continued feedback necessary to retain their CPR skills.

We are very interested in TrueCPR feedback from healthcare professionals such as fire rescue personnel, physicians, paramedics, nurses, life-guards and other first responders. If you would like to test this device out for yourself, we invite you to stop by our office in Vancouver. For more information, please contact us.

TrueCPR

Iridia Founder Dr. Allan Holmes giving TrueCPR a test drive.

Learn more about TrueCPR

 

Iridia Ignites the 2013 BC Fire Expo

It’s a wrap – this year’s Fire Chiefs’ Association of BC Conference and Expo in Penticton was a great success! With Iridia acting as the medical director to over 145 departments in BC, the fire expo offered an excellent opportunity to network with fire services personnel and provided the chance to  reconnect with so many industry leaders from across the province.

Our resident fire expert, Steve Nordin, was front and center on the trade show floor – demonstrating Iridia’s Fire Services AED Program and Fire Rescue Physician Advisory Services.

Also on hand was Physio-Control’s TrueCPR – a device that helps optimize manual CPR performance with the real-time feedback. If you would like to know more, we will be profiling TrueCPR next week, make sure to check back with us then.

truecpr at the bc fire expo

On behalf of the entire Iridia team, we would like to thank the FCABC and their event sponsors for hosting such a quality event. We look forward to seeing you all again for the 2014 fire expo, and in the meantime, stay safe!

 

Fort Nelson Secondary now equipped to save lives!

Earlier this year, we highlighted a partnership we’d developed with the Advanced Coronary Treatment (ACT) Foundation aimed at bringing CPR and Automated External Defibrillator (AED) training to the youth in our Province’s high schools – view here.

To recap, the ACT Foundation is a national charitable organization that is establishing CPR and defibrillator training programs in all Canadian high schools as a regular part of the school curriculum. The program is built on a model of establishing community-based partnerships and support, whereby ACT finds local partners to donate equipment – such as training mannequins, AED training units and AED units – that schools need to set up the program. Training is also a key component. Teachers in secondary schools are trained in CPR and defibrillator use and they, in turn, will act as instructors for their students. The aim of the program is to ensure that all youth prior to graduation could effectively treat someone who is having a sudden cardiac arrest.

ACT Foundation Training

In continued support of this program, Iridia teamed up again with the ACT Foundation and with BC Ambulance Service (BCAS) earlier this month to help bring the program to Fort Nelson Secondary School, with two teachers from this school participating in the teacher-training workshop. The workshop was delivered by BCAS’ paramedic and CPR instructor, Sirita Hoenen, who generously volunteered her time to teach the workshop. Iridia’s support comprised the donation of equipment – including AED training units and an AED – along with the provision of funding for the AED mannequins and program resources. As a result of the teacher-training conducted, over 70 Grade 10 students from Fort Nelson Secondary School will be trained annually by their teachers to potentially save lives.

“Increasing community access to AEDs and CPR training within BC has always been an important focus for Iridia”, said Vern Biccum, President of Iridia Medical. “Our company started with pioneering AED programs in the workplace and we have been active in bringing AEDs and CPR training to the community ever since. Collaborating with the ACT Foundation to now bring life-saving skills and equipment to the youth of our communities is an opportunity on which we place great importance and with which we’re proud to be associated.”

As a result of the program and Iridia’s participation in it, Fort Nelson Secondary School will now have an AED available for their use, along with the associated skills and knowledge, should a student, staff or visitor to the school suffer a sudden cardiac arrest.

Iridia will continue to partner with the ACT Foundation, with another workshop scheduled for June to be provided to schools in Kitimat and Terrace.